Trolling for Weed Walleyes!

Trolling for Walleye

It was a strange spring across the Walleye Belt with late ice-outs and generally cool temperatures. This has kept walleyes shallow after a similarly late spawn, but the reports are water temperatures are up and fish are moving past those first post-spawn staging areas and heading for slightly deeper water; on most waters, areas of […]

Iron Decoy Introduces Steelhead Colors

Steelhead

New for 2022 are Steelhead colors introduced by Iron Decoy. The Steely size 4, ½ ounce lures now have color selections the angler can use to target Steelhead. One of the more rare colors you find in the industry is a black base lure. “This is the very color we wanted to use for Steelhead, […]

Instant Evolution From Daiwa

The Wacky Rig

The Wacky Rig barnstormed bass fishing in the early 2000’s, offering an unusual but hugely effective method for rigging soft plastic worms. Finesse anglers in Japan reconfigured the presentation years later, creating an even deadlier approach to duping inactive and pressured fish: Neko Rigs. Since, the fishing universe has been flooded with custom Neko baits, […]

Huk NXTLVL Shorts

Huk Shorts

The Huk’s NXTLVL 10.5” and 7” are the ultimate fishing shorts, built for optimal comfort and performance, and are the definition of technical performance. The water-friendly features will be a favorite for fishing and other active outdoor pursuits. The NXTLVL shorts will have you covered from sun up to sundown. The NXTLVL Shorts are built […]

Evolution Outdoor Introduces Drift Series 3600 Tackle Backpacks

Drift Series 3600 Tackle Backpacks

Evolution Outdoor is excited to announce the addition of the Drift Series Tackle Backpacks to its Evolution Fishing lineup of durable, functional fishing tackle bags and products. Great for the everyday fisherman or weekend warrior, the Drift Series Backpack is built to work with you and for you, ensuring your gear is protected and organized. […]

California: DFW’s SHARE Program Now Offering New Public Fishing Opportunities

DFW’s SHARE Program

The California Department of Fish and Wildlife (CDFW) is now offering public fishing opportunities through the Shared Habitat Alliance for Recreational Enhancement (SHARE) program. SHARE is a controlled access program that incentivizes private landowners to create wildlife-dependent recreational opportunities to the public in exchange for financial compensation and liability coverage. Since 2010, SHARE has worked […]

Shimano Announces New Macbeth Crankbait Collection

Macbeth Collection

Shimano leverages a century of tackle design excellence to craft the new Macbeth series of freshwater lures. Now, bass fanatics can wield a comprehensive array of meticulously-designed crankbaits to dissect the shallows and land their next trophy. Six distinct designs couple exceptional wobbling action, precision internal weight placement, and intricately-tuned diving lips with ten strike-provoking […]

Fishing Holiday Gift Guide from KastKing!

Santa Fishing

This fishing holiday gift guide is brought to you curtsy of KastKing. The holiday season is fast approaching and now is the time to begin thinking of your favorite angler and what fishing gifts he or she may want or need for the upcoming 2022 season and beyond. And, if you are that angler, now […]

Splashing New Colors Across Popular CR Crankbait Line

New Colors for Crank Bait

Eight new color patterns provide additional sizzle across a wide range of conditions to generate more strikes and increased lunker potential. Black bass fans across the country will be thrilled to know that Ever Green International is introducing eight new colors to its highly respected CR crankbait line. Encompassing sizes 6 through 16 of the […]

TrueTimber® Partners with ProLine Baits

TrueTimber® Partners with ProLine Baits

TrueTimber® Partners with ProLine Baits for New Co-Branded Lineup of Fish Attractants TrueTimber has announced a new partnership with ProLine Baits to co-launch a new series of fish attractants. The co-branded ProLine Bait series covers a variety of species including bass, trout, crappie and catfish. Products will be available in store and online at Bass […]